Volunteer work brings important benefits for everyone, both for those offering help and for the institutions and individuals receiving the act of solidarity. Keeping in mind its social role, Neoenergia joined Iberdrola’s International Day of Volunteering, a global action carried out by the group in ten countries to stimulate civic engagement among its employees. 17 organizations were assisted in Brazil with activities and donations in Rio de Janeiro and in the concession areas – Coelba (BA), Celpe (PE), Cosern (RN) and Elektro (SP/MS). 30.2 thousand hygiene items were among the items collected by the volunteers.
This material was a result of the Contest for the Good, a competition involving Neoenergia’s companies, where the winner would be that who earn more points. The donation was delivered to BR Invisível NOGs network, who assists people living in the streets through the following institutions: Campinas Invisível, in São Paulo; Rio Invisível, in Rio de Janeiro; Salvador Invisível, in Bahia; RN Invisível, in Rio Grande do Norte; and, in Pernambuco, Unificados PSR Recife (Samaritanos), in addition to Desafio Jovem Caruaru, Fazenda da Esperança and ILPI São Vicente de Paulo. Celpe was the winner of the game, and will receive a social budget to organize local volunteering actions.
“Once again, Neoenergia’s volunteers have shown their engagement and made our event a great success. Volunteering is a powerful people development tool, in which our company believes and invests in”, says Clayton Urbano, Internal Communication and Culture manager and coordinator of Neoenergia’s Volunteering Program.
The initiative, carried out during the week of September 19 to 26, had the participation of 4 thousand employees over ten countries: Spain, Mexico, United States, United Kingdom, Italy, Belgium, Ireland, Greece and Portugal, in addition to Brazil. Due to the need for social distancing imposed by Covid-10 pandemic, the actions were carried our remotely, from home or from the district where the employees live. Everyone received health and safety guidelines, such as the mandatory wearing of masks in case they had to leave home.
Nationwide, ten actions were carried out, focused on the environment, inclusion and social emergency, with the participation of 769 Neoenergia’s volunteers and their family members. The activity showing the highest engagement was Solidarity Sports, with 358 people registered. In the challenge, for every kilometer of walking, running or cycling made by the employees, an item would be donated to nursing homes for the elderly and children, among cans of milk and geriatric diapers. 3,898 kilometers were achieved, exceeding the 2.2-km target.
In São Paulo and Rio de Janeiro, the action also resulted in the donation of 200 education kits, including notebook, pencil, pen and bag. Children assisted by Casa da Esperança in Pernambuco received storytelling videos, sent by the volunteers. In Rio Grande do Norte, the action focused on music videos to entertain the elderly who live in Espaço Solidário, in Natal.