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Brazilian Olympic Committee
Neoenergia is an official partner of the Brazilian Olympic Committee (COB) to support athletes from various Olympic sports, benefiting female athletes, including those who represent Team Brazil. The initiative expands the company's operations to further strengthen women's sports in the country and strengthens the brand's positioning.
Neoenergia + COB = Sustainability
Neoenergia announces the new phase of its partnership with the Brazilian Olympic Committee (COB), which positions Brazilian sports as a reference in sustainability
Clean energy at CT Team Brazil
The combination of the two brands focuses on the supply of 100% renewable electricity, in the free market, by the end of the year for the Team Brasil Training Center in Rio de Janeiro. A key player in the country's energy transition, Neoenergia supports the COB in its sustainability goals and in reducing CO2 emissions.
Sustainability in focus
By adopting a carbon reduction policy by half, Paris 2024 is the first Olympics of the Modern Era to be 100% sustainable, compared to the London 2012 and Rio 2016 Games. The 2024 edition follows the rules established in the 2020+5 Olympic Agenda and the Paris Agreement.
Leadership in supporting women's sports
The sponsorship consolidates Neoenergia's leadership as the company that, today, is recognized in the energy sector as the one that most supports women's sports in Brazil. The partnership's resources will be allocated to the COB in initiatives based on two pillars: gender equality and sustainability.
The partnership is aligned with the company's commitments to strengthen the role of women in society and to promote sustainability in the country. In addition, it aims to expand gender equality, both through a work environment with more jobs for women and by encouraging women's sports, increasingly strengthening the presence of great promising athletes.
Historic moment for gender equality in sports
The partnership with the Brazilian Olympic Committee came at an important moment in the history of the Brazilian Olympic sport in 2024. For the first time, the number of female Team Brazil athletes was higher than that of men at an Olympic Games, with 55% female participation.
Neoenergia, committed to the development of women's sports in Brazil, supports women from various sports and encourages their champion trajectories. The Brazilian Women's Soccer Team received the company's support from 2021 to 2024, in addition to sponsoring the women's national soccer championship, which was renamed the Neoenergia Women's Brasileirão.
Team Neoenergia at the Olympics
Check out the ambassadors who represented Brazil at the Paris 2024 Olympic Games.
Bia Souza, Olympic judo champion.
Global Commitment
In line with the Global Group of which it belongs, Neoenergia is committed to strengthening the company's operations for the benefit of the development of women's sports in the world. Iberdrola supports 35 sports federations, which bring together more than 800,000 athletes. Additionally, the company has 35 women brand ambassadors.
Thus, with the determination of an Olympic athlete, Neoenergia is firmly following this purpose to bring Brazilian women's sport to the highest place on the podium.
Program for young athletes
Celine Bispo, South American youth swimming champion, attended the Paris Games through the COB program for young athletes.
In 2024, the Brazilian Olympic Committee carried out an unprecedented initiative, inviting promising athletes to a unique experience at the Paris Olympics. In a select group of young people, it was possible to experience the Olympic environment, absorb the atmosphere of the games, and be inspired for future competitions. The swimmer Celine Bispo, a member of the Neoenergia Team, was one of those included in the program. The recognition further reinforces Neoenergia's commitment to women's sports and gender equity.